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Binary file added your-project/Project Presentation.pdf
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61 changes: 48 additions & 13 deletions your-project/README.md
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<img src="https://bit.ly/2VnXWr2" alt="Ironhack Logo" width="100"/>

# Title of My Project
*[Your Name]*
# Travel Instagram - How to have more followers
*Cinthya Blois*

*[Your Cohort, Campus & Date]*
*Ironhack Lisbon | Data Analytics | Full-Time | Oct-Dez 2020*

## Content
- [Project Description](#project-description)
Expand All @@ -16,35 +16,70 @@
<a name="project-description"></a>

## Project Description
Write a short description of your project: 3-5 sentences about what your project is about, why you chose this topic (if relevant), and what you are trying to show.
The main idea of the project is to understand what is necessary to grow in this business of Instagram travel through insights obtained by statistical analysis.

<a name="hypotheses-/-questions"></a>

## Hypotheses / Questions
What are the questions you would like to answer with your project? Write your hypotheses here.
* Q1 - Understand the target public (market search)
* Q2 - People who follow travel profile, follow some specific hashtag related to travel?
* Q3 - The amount of followers is related with the amount of posts that a profile have? ($\uparrow$ followers $\uparrow$ posts)
* Q4 - Photo with people has more likes than without people? (relate people with likes)
* Q5 - Hashtags is important to get likes? (relate likes with hashtags)
* Q6 - Wich type of places have more likes?

<a name="dataset"></a>

## Dataset
Where did you get your data? What dataset did you use or did you build your own datset? If so, did you use an API? Did you scrape a web? Provide links to the data if available.
* Survey Collected
* Data observation

[Dataset]()
### Survey

The survey consisted of trying to understand whether Instagram travel is something that people are interested in. In addition, try to understand through some questions the preferences of people who are interested in the topic. The questions are:

* Do you follow any travel Instagram?
* Do you follow any travel-related hashtag?
* Do you prefer to see photos with people or just places?
* Is the description of the photo important to you?
* Do you prefer culture, nature, or food posts?
* Do you usually comment when you like the photo?

### Data Observation

10 profiles with at least 10k followers were chosen to obtain information about the last 10 photos posted in their feeds.
The information collected was username, the number of followers for each profile, total number of posts for each profile, location, number of likes, number of comments per photo, and categorized the types of places for each photo, separated the photos into 2 categories: with people and without people and finally I checked for the use of hashtag in caption.

##### Note: The collection was made on 18 Nov 2020.

[Dataset](https://github.com/ciblois/Travel_Instagram_Analysis/blob/main/instagram_clean.xlsx)
[API Dataset](https://github.com/ciblois/Travel_Instagram_Analysis/blob/main/Survey_TravelPhotosStudy.csv)
[Survey](https://docs.google.com/forms/d/e/1FAIpQLSf-oAPTcEn4HxK6SACGG5kJ6eNS8n1AFFHIUhmN05x3S1DCtg/viewform?usp=sf_link)

<a name="workflow"></a>

## Workflow
Outline the workflow you used in your project. What were the steps you went through?
* Preparation and distribution of a survey

* Manual data collection in 10 different profiles.

* Clean and manipulate the collected data correctly to analyze.

* Visualization of graphs in dashboard (Tableau) to try to understand patterns and formulate hypotheses

* Statistical studies of the hypotheses raised about the data

* Conclusions of approaches to achieve the objectives, which in this case is to improve the degree of influencer on Instagram

<a name="organization"></a>

## Organization
How did you organize yourself? Did you use any tools?
The project was a week long. The time was divided into 2 days of data collection and treatment of that data. 1 day to visualize the data, raise the hypotheses and make the correct tests to answer each question. Finally, another day to review all the work and set up the product presentation.

<a name="links"></a>

## Links
Include the links to your repository, slides and trello. Feel free to include any other links associated to your project.
Include the links to your repository, slides and trello.

[Repository](https://github.com/)
[Slides](https://slides.com/)
[Trello](https://trello.com/en)
[Repository](https://github.com/ciblois/Project-Week-6)
[Dashboard](https://public.tableau.com/profile/cinthya.langue.blois#!/vizhome/Instagram_Profile_Statistics/slide1)
45 changes: 45 additions & 0 deletions your-project/Survey_TravelPhotosStudy.csv
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"Carimbo de data/hora","Do you follow any travel Instagram?","Do you follow any travel-related hashtag?","Do you prefer to see photos with people or just places?","Is the description of the photo important to you?","Do you prefer culture, nature, or food posts?","Do you usually comment when you like the photo?","",""
"2020/11/16 3:36:24 PM GMT","Yes","No","Places","No","nature for example beaches, waterfalls etc","1","",""
"2020/11/16 3:36:40 PM GMT","Yes","No","People","No","cultural eg museums, statues etc","1","Opção 1","Opção 1"
"2020/11/16 3:39:10 PM GMT","Yes","No","People","No","nature for example beaches, waterfalls etc","2","",""
"2020/11/16 3:40:55 PM GMT","No","No","","","","","",""
"2020/11/16 3:42:27 PM GMT","No","No","","","","","",""
"2020/11/16 3:55:11 PM GMT","Yes","Yes","Places","Yes","nature for example beaches, waterfalls etc","1","","Opção 1"
"2020/11/16 3:55:27 PM GMT","No","No","","","","","",""
"2020/11/16 4:09:03 PM GMT","Yes","Yes","Places","No","nature for example beaches, waterfalls etc","1","",""
"2020/11/16 4:16:30 PM GMT","Yes","Yes","Places","Yes","cultural eg museums, statues etc","4","",""
"2020/11/16 4:32:19 PM GMT","Yes","No","Places","No","nature for example beaches, waterfalls etc","1","",""
"2020/11/16 5:28:16 PM GMT","No","No","","","","","",""
"2020/11/16 5:40:26 PM GMT","Yes","No","People","Yes","nature for example beaches, waterfalls etc","1","",""
"2020/11/16 5:42:24 PM GMT","Yes","No","Places","No","nature for example beaches, waterfalls etc","2","",""
"2020/11/16 6:00:55 PM GMT","Yes","No","People","No","nature for example beaches, waterfalls etc","1","",""
"2020/11/16 6:02:27 PM GMT","No","No","","","","","",""
"2020/11/16 6:56:48 PM GMT","No","No","","","","","",""
"2020/11/16 8:44:17 PM GMT","No","No","","","","","",""
"2020/11/17 9:31:57 AM GMT","No","No","","","","","",""
"2020/11/17 9:50:52 AM GMT","No","No","","","","","",""
"2020/11/17 9:51:25 AM GMT","No","No","","","","","",""
"2020/11/17 9:51:37 AM GMT","No","No","","","","","",""
"2020/11/17 9:52:45 AM GMT","No","No","","","","","",""
"2020/11/17 9:54:09 AM GMT","Yes","No","Places","Yes","nature for example beaches, waterfalls etc","2","",""
"2020/11/17 9:55:33 AM GMT","No","No","","","","","",""
"2020/11/17 9:56:01 AM GMT","Yes","No","Places","Yes","nature for example beaches, waterfalls etc","2","",""
"2020/11/17 9:56:07 AM GMT","Yes","No","Places","Yes","nature for example beaches, waterfalls etc","1","",""
"2020/11/17 9:56:56 AM GMT","Yes","Yes","Places","Yes","nature for example beaches, waterfalls etc","3","",""
"2020/11/17 9:57:32 AM GMT","Yes","Yes","Places","No","nature for example beaches, waterfalls etc","3","",""
"2020/11/17 9:58:41 AM GMT","No","No","","","","","",""
"2020/11/17 9:59:17 AM GMT","No","No","","","","","",""
"2020/11/17 10:03:44 AM GMT","No","No","","","","","",""
"2020/11/17 11:04:06 AM GMT","Yes","Yes","People","No","nature for example beaches, waterfalls etc","2","",""
"2020/11/17 11:24:36 AM GMT","Yes","Yes","Places","Yes","nature for example beaches, waterfalls etc","3","",""
"2020/11/17 11:34:22 AM GMT","Yes","No","Places","No","food for example typical dishes from a certain place","1","",""
"2020/11/17 11:47:53 AM GMT","Yes","No","Places","Yes","nature for example beaches, waterfalls etc","2","",""
"2020/11/17 11:49:22 AM GMT","Yes","Yes","Places","No","nature for example beaches, waterfalls etc","5","",""
"2020/11/17 11:51:11 AM GMT","Yes","No","People","Yes","food for example typical dishes from a certain place","3","",""
"2020/11/17 11:51:24 AM GMT","Yes","No","Places","Yes","nature for example beaches, waterfalls etc","2","",""
"2020/11/17 11:58:54 AM GMT","Yes","No","Places","No","food for example typical dishes from a certain place","1","",""
"2020/11/17 12:04:21 PM GMT","Yes","Yes","Places","No","nature for example beaches, waterfalls etc","5","",""
"2020/11/17 12:14:37 PM GMT","Yes","No","People","Yes","food for example typical dishes from a certain place","3","",""
"2020/11/17 3:06:21 PM GMT","Yes","No","Places","Yes","nature for example beaches, waterfalls etc","1","",""
"2020/11/17 3:48:44 PM GMT","Yes","No","Places","No","nature for example beaches, waterfalls etc","4","",""
"2020/11/17 6:05:25 PM GMT","No","No","","","","","",""
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